Start-Up Entrepreneurs and Industry Associations

Over the years, I can’t tell you how many times I’ve been challenged by industry associations telling me to chill out, not rock the boat, and to bring myself aligned with their way of thinking. Of course, I knew if I did, I would be running redlined against the competition, doing everything by the approved method, the same methods that they created to put barriers to entry and blocks to newcomers coming into the sector. I’m not anyone’s lapdog, nor were our franchisees, you see, I’m a former franchisor founder. Now then, should you join an industry Association if you are a startup entrepreneur? Let’s talk.

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